Are you contemplating starting a business or are planning to expand your existing one? Do you need additional funding?

Investors for female entrepreneurs are a great way to accomplish your professional goals, but do you know how to choose the right one for your startup?

The only thing harder than being an entrepreneur is being a female entrepreneur. Despite all the blood, sweat, and tears that get poured into a start-up by its founder, statistics indicate that women entrepreneurs still start their companies with 50% percent less capital than their male counterparts.

In 2019, only 6.5% of the funding raised among the top 150 funded start-ups in India went to women-founded/co-founded start-ups.

But these numbers only tell part of the story. Women-owned businesses are still in the minority, and the hurdles faced by women who have embraced entrepreneurship are vast and often very different from those experienced by their male counterparts. 

Learning Outcomes:

• Understanding different types of funding.
• Gaining confidence to get the required funding for the business.
• Business Risk Evaluation
• Strategies to Mitigate the  risks while upscaling a business.
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Why Should you attend?

After doing this course,

• You will understand how to build / upscale your business by getting funding.
• You will be more confident while discussing and talking about your business.
• You will understand different types of investors.
• You will be able to attract investors for your business.
• You will be better prepared to navigate business risks.
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Know your Speakers

Gayatri Yadav - Chief Marketing Officer India & SEA at Sequoia Capital. With a stellar career behind her, with more than 8 years with Star TV Network, and over 14 years at General Mill’s, she comes with a vast experience with all things marketing and champions conversations around leadership, social impact, gender equality and entrepreneurship.

Sapna Chadha - Vice President of Marketing in India, Southeast Asia and South Asia for Google Asia Pacific. Passionate about gender equality, she cares deeply about making the internet equitable from a gender diversity lens.

Diksha Pande - Co-founder of Samosa Party, with 15 years of rich experience in luxury hospitality operations, scale retail formats and building smart ecosystems for start-up organisations. She specialises in Applied Business Strategy, Revenue Management, Leadership, Operations, Food and Beverage Management and more.

Reviews:

‘I am a home business owner and have been trying to expand my business. The program has given me new hope and confidence in myself as a Woman Entrepreneur’

Avni Gandhi, Small Business Owner

‘A lot of myths got busted. Very interesting conversation and I had so much to learn.’

Snigdha Suman, Entrepreneur

Who can do this Program? 

Any women/men who are venturing into entrepreneurship or thinking of upscaling their small businesses.

• Women Entrepreneurs
• Small Business Owners
• Investors

This is a one hour conversation between Gayatri Yadav and Sapna Chaddha anchored by Diksha Pande.

Session Flow

• How to create Create a nurturing entrepreneurial ecosystem with social and institutional support.
• Talking business with male executives and defying social expectations.
• Women as incredibly competent investors? Speakers’ stories.
• "Women aren’t risk averse — they are risk aware"
• Q and A

Pro Tip - Women have traditionally been underfunded, but double their return on investments when compared to their male counterparts; so it’s no wonder that female venture capitalists are ready to back up their fellow female entrepreneurs. After all, it’s statistically a smarter and more profitable investment.